Code Blue


Code Blue–Plea for Help Answered With Victory

Last Minute Donations, Pushed 8 Over the Top

Excerpts from the NY Times

“We’re going to lose this campaign if we don’t get more money,” the strategist, Frank Schubert, recalled telling leaders of Protect Marriage, the main group behind the ban.

The campaign issued an urgent appeal, and in a matter of days, it raised more than $5 million, including a $1 million donation from Alan C. Ashton, the grandson of a former president of the Mormon Church. The money allowed the drive to intensify a sharp-elbowed advertising campaign, and support for the measure was catapulted ahead; it ultimately won with 52 percent of the vote.

As proponents of same-sex marriage across the country planned protests on Saturday against the ban, interviews with the main forces behind the ballot measure showed how close its backers believe it came to defeat — and the extraordinary role Mormons played in helping to pass it with money, institutional support and dedicated volunteers.

“We’ve spoken out on other issues, we’ve spoken out on abortion, we’ve spoken out on those other kinds of things,” said Michael R. Otterson, the managing director of public affairs for the Church of Jesus Christ of Latter-day Saints, as the Mormons are formally called, in Salt Lake City. “But we don’t get involved to the degree we did on this.”

The California measure, Proposition 8, was to many Mormons a kind of firewall to be held at all costs.

“California is a huge state, often seen as a bellwether — this was seen as a very, very important test,” Mr. Otterson said.heart-monitor-signal

First approached by the Roman Catholic archbishop of San Francisco a few weeks after the California Supreme Court legalized same-sex marriage in May, the Mormons were the last major religious group to join the campaign, and the final spice in an unusual stew that included Catholics, evangelical Christians, conservative black and Latino pastors, and myriad smaller ethnic groups with strong religious ties.

Shortly after receiving the invitation from the San Francisco Archdiocese, the Mormon leadership in Salt Lake City issued a four-paragraph decree to be read to congregations, saying “the formation of families is central to the Creator’s plan,” and urging members to become involved with the cause.
“And they sure did,” Mr. Schubert said.

Jeff Flint, another strategist with Protect Marriage, estimated that Mormons made up 80 percent to 90 percent of the early volunteers who walked door-to-door in election precincts.

“It is not our goal in this campaign to attack the homosexual lifestyle or to convince gays and lesbians that their behavior is wrong — the less we refer to homosexuality, the better,” one of the training documents said. “We are pro-marriage, not anti-gay.”

Leaders were also acutely conscious of not crossing the line from being a church-based volunteer effort to an actual political organization.  Volunteers could not use church buildings, not even meeting there to hand out precinct walking assignments so as to not even give the appearance of politicking at the church,” one of the documents said.

By mid-October, most independent polls showed support for the proposition was growing, but it was still trailing. Opponents had brought on new media consultants in the face of the slipping poll numbers, but they were still effectively raising money, including $3.9 million at a star-studded fund-raiser held at the Beverly Hills home of Ron Burkle, the supermarket billionaire and longtime Democratic fund-raiser.

It was then that Mr. Schubert called his meeting in Sacramento. “I said, ‘As good as our stuff is, it can’t withstand that kind of funding,’ ” he recalled.

The response was a desperate e-mail message sent to 92,000 people who had registered at the group’s Web site declaring a “code blue” — an urgent plea for money to save traditional marriage from “cardiac arrest.” Mr. Schubert also sent an e-mail message to the three top religious members of his executive committee, representing Catholics, evangelicals and Mormons.

“I ask for your prayers that this e-mail will open the hearts and minds of the faithful to make a further sacrifice of their funds at this urgent moment so that God’s precious gift of marriage is preserved,” he wrote.

On Oct. 28, Mr. Ashton, the grandson of the former Mormon president David O. McKay, donated $1 million. Mr. Ashton, who made his fortune as co-founder of the WordPerfect Corporation, said he was following his personal beliefs and the direction of the church.

“I think it was just our realizing that we heard a number of stories about members of the church who had worked long hours and lobbied long and hard,” he said in a telephone interview from Orem, Utah.

In the end, Protect Marriage estimates, as much as half of the nearly $40 million raised on behalf of the measure was contributed by Mormons.

Even with the Mormons’ contributions and the strong support of other religious groups, Proposition 8 strategists said they had taken pains to distance themselves from what Mr. Flint called “more extreme elements” opposed to rights for gay men and lesbians.

To that end, the group that put the issue on the ballot rebuffed efforts by some groups to include a ban on domestic partnership rights, which are granted in California. Mr. Schubert cautioned his side not to stage protests and risk alienating voters when same-sex marriages began being performed in June.

“We could not have this as a battle between people of faith and the gays,” Mr. Schubert said. “That was a losing formula.”

But the “Yes” side also initially faced apathy from middle-of-the-road California voters who were largely unconcerned about same-sex marriage. The overall sense of the voters in the beginning of the campaign, Mr. Schubert said, was “Who cares? I’m not gay.”

To counter that, advertisements for the “Yes” campaign also used hypothetical consequences of same-sex marriage, painting the specter of churches’ losing tax exempt status or people “sued for personal beliefs” or objections to same-sex marriage, claims that were made with little explanation.

Another of the advertisements used video of an elementary school field trip to a teacher’s same-sex wedding in San Francisco to reinforce the idea that same-sex marriage would be taught to young children.

“We bet the campaign on education,” Mr. Schubert said.

The “Yes” campaign was denounced by opponents as dishonest and divisive, but the passage of Proposition 8 has led to second-guessing about the “No” campaign, too, as well as talk about a possible ballot measure to repeal the ban. Several legal challenges have been filed, and the question of the legality of the same-sex marriages performed from June to Election Day could also be settled in court.

For his part, Mr. Schubert said he is neither anti-gay — his sister is a lesbian — nor happy that some same-sex couples’ marriages are now in question. But, he said, he has no regrets about his campaign.

“They had a lot going for them,” Mr. Schubert said of his opponents. “And they couldn’t get it done.”

Mr. Otterson said it was too early to tell what the long-term implications might be for the church, but in any case, he added, none of that factored into the decision by church leaders to order a march into battle. “They felt there was only one way we could stand on such a fundamental moral issue, and they took that stand,” he said. “It was a matter of standing up for what the church believes is right.”

Since the LDS church didn’t spend money itself – its members did – the church is unlikely to be penalized, says Robert Tuttle, a law professor at George Washington University.

That said, the extent of the protests has taken many Mormons by surprise. On Friday, the church’s leadership took the unusual step of issuing a statement calling for “respect” and “civility” in the aftermath of the vote.

“Attacks on churches and intimidation of people of faith have no place in civil discourse over controversial issues,” the statement said. “People of faith have a democratic right to express their views in the public square without fear of reprisal.”

Mr. Ashton described the protests by same-sex marriage advocates as off-putting. “I think that shows colors,” Mr. Ashton said. “By their fruit, ye shall know them.”


By Their Post-Election Fruits Ye Shall Know Them:

Gay Pride and Religious Prejudice

LDS Temple Vandalized

Gay Rights Supporters Take Over Church Service

The Eyes Have It–Yes on 8 Rallies a Positive Influence

Utah Boycott Threatened



  1. amy said,

    November 15, 2008 at 9:55 pm

    I just don’t get it. What’s wrong with donating towards a cause you believe in? Supporters in both Yes and No campaigns donated toward what they believed was worthy of their support. So why is it so bad for us to vote yes and okay for them to vote no? It should be okay for both sides to vote (and donate) as they please.

    I find it interesting that there are many people who feel the same way about the results of the presidential election:

    Here’s a quote from one of the newspapers. It applies directly to the reactions of those who lost on prop 8, and clarifies why all this is happening.

    “—In the Pittsburgh suburb of Forest Hills, a black man said he found a note with a racial slur on his car windshield, saying “now that you voted for Obama, just watch out for your house.”

    “Emotions are often raw after a hard-fought political campaign, but now those on the losing side have an easy target for their anger.

    “The principle is very simple,” said BJ Gallagher, a sociologist and co-author of the diversity book “A Peacock in the Land of Penguins.” “If I can’t hurt the person I’m angry at, then I’ll vent my anger on a substitute, i.e., someone of the same race.”

    “We saw the same thing happen after the 9-11 attacks, as a wave of anti-Muslim violence swept the country. We saw it happen after the Rodney King verdict, when Los Angeles blacks erupted in rage at the injustice perpetrated by ‘the white man.'”

    “It’s as stupid and ineffectual as kicking your dog when you’ve had a bad day at the office,” Gallagher said. “But it happens a lot.”

    And it’s happening with those who lost on prop 8.

  2. beetlebabee said,

    November 16, 2008 at 3:08 am

    wow. Kicking your dog. That kind of says it doesn’t it? Shooting yourself in the foot might do it too. The people in the gay community who are peacefully trying to coexist and truly love their neighbors despite differences are really getting set back by their violent counterparts. The image of nice, friendly, stable people has really taken a hit the last two weeks.

  3. Ali said,

    November 17, 2008 at 6:22 am

    I have a hard time with the “religious side” of prop 8 supporters suddenly crying victim. I saw the news each night the week after the election from my Irvine, CA hotel room. The supporters put up signs and vandalized with spray paint on the outside walls of the LA temple grounds, but it was the local LDS church members who started the violence on the protestors. I was out to a beach walk at night with my husband in Laguna Beach, CA and lo and behold had no idea that the place we chose to park would be the exact spot of a huge anti-prop 8 rally, but they were staying on the side walk, holding candles chanting with their signs and many with families pushing kids in strollers. It gave me chills of excitement to see history in the making. People out sharing their views. We teach about proud fore-fathers revolting in so many ways and instances. It is in our blood and what makes us strong to exercise that right. What the news didnt show was the many people driving by shouting horrible things at the protestors. I myself have family ties to the mormon church. I also have strong ties to many amazing gay friends. I belive everyone should have a chance to find love and be happy but, innundating our children in school with required tolerance education I dont want either. I have not come to a decision, because the legal wording would have to be so perfect in defining just what is going to happen and I dont think they have gotten it right yet. The main point of mine is, there is no victim here. We live in America. The country I loved enough to dedicate 6 years of my life to serving in the Army. Dreams should be able to come true here. Democracy and rights should be protected and envoked. The Mormons were wrong about equality for women. They were wrong about equality for African Americans. Living in Utah is not Utopia. It seems when you have extreme views in place, there will always be a polarizing effect. It is the natural balancing act of the universe we constantly see over and over.

  4. prop8discussion said,

    November 17, 2008 at 6:31 pm

    ali, i don’t think you fully understand the mormons’ involvement in the ERA and the history of african americans in the church.

    you may want to go to this site for a fair history of the LDS church and african americans. the truth is that the LDS church has never segregated congregations– except for language reasons (they provide services in different languages). One of the reasons the blacks didn’t have the priesthood was the same as in ancient days when only certain tribes could hold the priesthood:

    Concerning the ERA. The church was concerned about the implications it would have on the family– which we now see. Women have more rights (obviously good) but the family is weakened (obviously bad). The church was concerned that the ERA might not have been the best way to go about increasing rights for women. They were right in its effects on the family.

  5. prop8discussion said,

    November 17, 2008 at 6:34 pm


    by starting the violence, do you mean encouraging its members to be involved in the political process? or do you mean the few people who attempted to take down the signs on the temple property?

    have you watched any of the videos from later that evening? because they don’t show people peacefully sitting with candles and chanting. it includes screaming, and signs which are frankly violent and offensive.

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